Monitoring Analytics to Build Your Blog Content for SEO

Internet user’s search for online content is growing exponentially. One of the most important things about SEO is to deliver the right content to the people. Without using analytics tool (doesn’t have to be Google Analytics), you wont know how visitors use your blog, or come to find your site. GA can provide you with an extensive never ending amount of useful information about your websites or your blogs performance.

One argument I’ve repeatedly come across is that if your blog is popular, then you don’t need to really work on the SEO part. This is a chicken-egg problem. Do you have to first do SEO and then get the site popular, or get the blog popular first then do the SEO.

In my opinion, SEO comes first irrespective of whether you’re popular or not. SEO is one of the basic foundations of a website and I can’t think of a reason why it should be ignored. Anyways, the fact is that many popular blogs, while they want to focus more on content, the SEO basics are well taken care of.

If you have a good sound SEO foundation, then things will fall into place with the content building in on top of everything. However, the focus should be on building authority and trust with Google with popular, shareable and quality content.

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