I want to start out by telling you that this “Internet Thing” really isn’t that tough, once you figure it out. Hang in there, apply what you learn and you will become successful. I am not an Internet Guru and I don’t live in a million dollar house and don’t have fancy sports cars. But I’m pretty sure I’ve found all the ways to fail, and now I’ve found the way to succeed.
In this article series, I will show you the simple 3-step system to succeeding on the Internet, if you’ve been struggling to make your Internet business work for you, this is a must read article series. Today you are going to learn step 1.
Step 1 – The Tools
This is guaranteed – without proper tools you will not succeed in your Internet business ventures. A carpenter can’t build a house without a hammer and nails. It’s just that simple.
So, what are the tools do you need?
Tool #1 – A Website
You may have heard it before, but until you get your own web site, you will not have very much success with your marketing efforts.
The number one reason you need to get your own web site is that you can brand yourself. Branding allows you to become known around the Internet. It gives you a unique personality on the Internet and sets you apart from the millions of others out there.
Another big reason you want a web site of your own is you can manage and control the content. When you start to run your own site or blog you want to be able to advertise products on it. Many of the free blog solutions do not allow you to do any sort of advertising. There have been many marketers who have lost their blogs on a free blog site due to violation of the advertising policies. If you own your web site, within the terms of the hosting company, you can control the content on that site.
I host my web sites with GVO. They have different hosting package offer in which you can choose the right or suitable one for your own needs.
Tool #2 – An Autoresponder
“The money is in the list.” You’ve probably heard it a million times. If you don’t have an autoresponder, you will not be able to build and maintain a list of any significant size.
An autoresponder is basically a service that will allow you to email your subscribers on a scheduled or on-demand basis. A good autoresponder service, such as aWeber and GetResponse will allow you to create a series of emails to start sending your subscribers immediately. And GetResponse recently have launched their huge, free increase rich media storage that helps non-technical users create polished, high-impact video email marketing campaigns with no added software, equipment or costs.
This is useful to create an e-course or to set up a series of emails that will allow you to automatically sell your own or affiliate products over time. You should also be able to send out a broadcast email on-demand to your list using your autoresponder service. This will allow you to promote the latest affiliate promotions to your list as they come out.
The number one reason to use an autoresponder is that – it allows you to build a relationship with your subscribers. Developing a relationship is very important in your Internet marketing efforts. How many times have you received a promotion for some new product, and waited to see if you receive the same promotion from a specific marketer you like? I bet you might received lots of them.
Thus, an autoresponder is a very important tool to have to build a better relationship with your list, the better the relationship the more sales you’ll make, but one thing you need to remember is don’t spam your list.
Tool #3 – A Product
You might say that, “there is no way I can create a product.” if you’re just starting out, I understand what your mean.
Create a product is not a rock science, sure you can do it. Basically, there are two types of products that you can use to create your own product.
The first one is use Private Label Rights (PLR) product, it is a product that basically someone else creates from scratch, and sells you the rights to modify or rewrite it and call it your own. This type of product gives you the opportunity to create a unique product without having to come up with it yourself. However, if used it incorrectly you can get yourself into a lot of trouble. Based on your own niche, here are some of theto help you get the content you want.
The other type of product is a product that you can rebrand. Rebrandable products are created by someone else but they allow you to change the links to their recommended resources to your own affiliate links.
Generally, when you purchase the rebranding rights product, you are given a rebranding package which usually includes a rebranding software, which allows you to put your affiliate IDs into the product. But now the new rebranding way is you put your links into a page online then you are allowed to download the product already rebranded.
Both types of products, PLR and Rebranded give you a product that you can give away without you having to go through the process of creating a product from scratch. The ‘give away’ here means you can give away a product of value to someone in exchange for their name and email address, that is how you build your list. Once you build your list, you can then market to that list any time you want. That is what puts you on the road to success.
To recap, you need 3 tools in order to start your Internet business down the path to success.
1. A web site (your own site) to allow you to mange and control the content
2. An autoresponder you need to follow up with your prospects.
3. A product that you can give away to entice people to join your list.
Part 2 will coming soon, so do come back often or you can subscribe to our RSS Feed to have coming up article delivered directly to your feed reader.