How to Make a Website More Appealing to Visiotrs

Greetings All,

Many people tell me that because they aren’t very fond of scripts, thus install and set up a database really frightens them a lot.

It’s true: creating a database, importing tables, the root path of your site etc – if you don’t know what you’re doing, it can be pretty complicated. However, once you get the hang of it, it is not that difficult at all.

That’s why I’ve created this Step-by-Step Tutorial on How to Set Up a Database. You can download it free. I’ve included a screenshot toward every step to make it easy for you to understand.

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If you have ever missing out our recent post, here is the recap:

* Powerful Twitter Tool You Need to Be Careful
* How to Bring Your Site to the Top of Google Search Results
* New TLA Affiliate Program Launched
* Beautiful Wedding Flowers

As you know, more and more people around the world are using the Internet, and the numbers are increasing every day. The Internet has become the primary source of information for many, because of that, website masters have to constantly improve the content and image of their web pages to keep visitors interested in accessing their sites.

Speaking of that, what are the measures that should be implemented by website designers in order to make the sites more appealing to visitors around the world?

Following are the list of the issues that can be encountered in website design, and some of the necessary action to be considered:

1. Availability of basic features

First, the design of a web site should be compatible to any browser. It should be able to pass HTML and CSS validation tests.

Secondly, web sites should be able to cater to disabled users. This won’t be a problem as long as designers adhere to web standards.

Third, the process of navigating a web site should be simple enough for all users. Nobody likes to come to a new site, find that he or she needs to spend time to figure out how to navigate the site around it.

Finally, status bars should be available. It shows the destination of links as the cursor is being moved. The status of the current page is also displayed as it loads.

2. Appearance of the pages

There are four elements that make up the appearance of a web site. They are the fonts, color, graphics, and writing.

Fonts are not just a matter of personal preference of the user and the designer. The primary importance for the choice of font is that it affects how fast the users can read the information in which being presented. Arial fonts are usually recommended over the Times New Roman and the Verdana.

When applying the color, it is important to know that there is enough contrast between background and foreground in order for the content to be readable. To achieve maximum contrast, black text against a white background should be used. Link colors should be established at standard settings.

When it comes to graphics, do bear in mind of that some pages can get too overloaded because of the use of too much images. So try not to use that much images as possible, only use those graphics that support the content being presented to visitors. Actually, a lot of people have the tendency to shut off the images when browsing for information.

In regarding to the content, there is the distinction between writing for the web and writing for print, website content should be short and straight to the point.

3. Site performance

There are three factors that determine the overall performance of a web site. They are speed, tables, and connections.

Since everyone is hankering for more bandwidth, the best thing designers can do is to avoid the usage of the design that takes up too much bandwidth, because not everybody has access to the fast Internet connections.

To avoid making the site appear like takes forever to download, don’t put a whole page inside a table. Instead, divide the page into several tables.

4. The occurrence of bugs

Of course, no one wants to have bugs in his system. To avoid this, body text should be set up with relative font sizes. One has to consider that there are visitors out there who have poor eyesight, and they would like to adjust the font sizes through their individual settings in order to read the text more clearly.

Here is the relative value recommended for this:

font-size: -1
or
font-size: 100%

In case of URLs, it should be simple and short, containing no punctuation or spaces. A site’s visitors should be able to copy a URL and paste it into an email message without it being wrapped in multiple lines. To avoid dead links and the breaking of bookmarks, redirects should be established.

Web designers should make sure that navigation features will be present at all times, whatever the size of the window the user is using. Browser windows should be maximized when applying design, because not every user will be surfing the Internet in a maximized window.

Till next week – Happy to share, learn and grow :-)

Cheers!

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