MBA Newsletter - May 29, 2007

Content
1. Ann’s Ramblings
2. Feature Article

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Greetings!

You may already know, Google is going to shut down tons of Adsense publishers 1st of June because they are using an “unsuitable business model”. Adsense Disabling Arbitrage Account will start soon.

As we know, one of the main incomes source for lots of internet marketers and webmasters is to publish Google ads, which we called Google Adsense on their website - an advertising program launched in the middle of 2003 by Google.

People sign up for Google AdSense program, then insert a small snippet of code in their webpage, and Google ensures that in the location they specify - an image or text ads will appear, presenting ads relevant to the contents of your site.

Because Google is a search engine company, so it is very easy for Google looks for the key words in publisher’s page, searches a database of websites to find the ones that related to whatever is on the page and pres to targeted ads. When visitors click on the ads, publisher earns money from their content and Google take their cut.

Google Adsense is the program that can give internet marketers and webmasters advertising revenue from each page on their website with a minimal investment in time and no additional resources. Therefore, anyone who has a website and wants to place ads on their site can apply for Google Adsene program and being paid by Google in the process.

Because of the way it works, simple and straight forward, so many people start to build website just for adsense, which also called made for adsense (MFA). Normally these sites contain absolutely no content, no informational articles, product endorsements, news or anything else a good internet marketer, affiliate, webmaster, or publisher would place on their site.

What you will see in this type of website is the whole page consists of nothing but Google Adsense and other links fed from contextual advertising networks. The navigational links point to more of the same.

In addition, webmasters with MFA sites send inexpensive pay-per-click traffic to their sites for the sole purpose of having visitors click their Google Adsense or other contextual advertising network ads, such as the Yahoo! Publisher Network (YPN) to make earnings. This type of business model knows as arbitrage.

As a Google advertiser, I am glad to see these people’s account get disabled because they cost me money by bidding on keywords for which they provide no useful content. After they gone - it should be easier to bid higher positions without additional cost.

So from now on, if you want to display Google’s ads on your website and make a residual income in the long term, remember to add valuable and quality content to the site instead of just put some junks there.

Because good content not only help you have a better earning, it also helps your site get better ranking from time to time. If you do not have time write your own content, this Niche Content Packages is your answer.

With the package, you can choose which subjects you want to download by yourself. Professional and expert writers write all packages’ content. You don’t need to do anything, just go there and get all the niche content you need without worries because the copy is well written with have finest quality. Search engines love that unique and fresh content.

Speaking of obtain better site rankings; one thing you need to make sure is to know search engines can properly spider and index your site. This means doing whatever you can to make sure the search engines are able to reach each page of your site as easily as possible.

To achieve this, you need tools to help you. The best SEO software I ever use is Web CEO. Use it to help you optimize your site for the search engines, find keywords, find link partners, check your site’s popularity, submit your site to the search engines, auditing your site’s quality, break links, error areas and more. It is free to download and use for both Windows / MAC users.

I really got interested in it after I took their course because I learn that to optimize the website for the search engines is not that difficult, it isn’t as hard as it sounds.

So get your own Web CEO copy today and start to rock the road.

See you at the top!

Cheers

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Feature Article

Do you like writing? … I don’t know about you but I hope you do …

If you are not sure about it, you may get some ideas from my latest article Writing Tips and Suggestions

Till next week …

Happy promote