Online Clothing Sales Surpass Computers
May 21, 2007 | Written by annliu | Filed Under Make Money Online
Total Online Sales Expected to Hit $259 Billion in 2007
According to the first part of The State of Retailing Online 2007, the tenth annual Shop.org study conducted by Forrester Research, Inc. (Nasdaq: FORR) of 170 retailers, Americans last year spent more online on clothing than they did on computers for the first time in history.
The report found the apparel, accessories and footwear category reached $18.3 billion in 2006 and is expected to hit $22.1 billion in 2007.
This year, 10 percent of all clothing sales are expected to occur online.
Computer hardware and software, long the frontrunner for non-travel online sales, moved into second place in 2006 at $17.2 billion, followed by sales of autos and auto parts ($16.7 billion) and home furnishings ($10 billion).
“Apparel retailers have overcome a number of hurdles to encourage shoppers to buy clothing and accessories online,†said Scott Silverman, executive director of Shop.org. “Retailers are doing such a great job online that in some cases it’s easier to find and buy clothing on the web than it is in a store.â€
You can read the full National Retail Federation Press Release and get more information towards to the niche market.
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