Today’s lesson is continuing from the previous guide. If you missed previous lesson, you can find them here.
Before you move on to start creating your first genesis to success make money affiliate marketing site, there are still few couple more jobs you need to do and get them finalized.
As far as online marketing is concerned, the easiest products to promote generally are digital information products because the nature of its immediately deliver (download directly via the internet). Hence, in a world where instant gratification is becoming the accepted norm, promoting and selling digital information products make a great deal.
Market Analysis Steps
The biggest repository of digital information products of this nature is Clickbank, a place where there are over 10,000 information products listed, and the other digital marketplace for information products is Click2Sell. So no matter which market niche you want to get into, you will be able to find the products to promote from either sites.
Let’s use the same example from previous guide – If you were targeting the boxer dog training market, this would be a product that would work, because no matter what kind of dog individual pet owners have in their home, it needs feeding:
Alternatively, if you want to promote tangible, physical products and services, there are also plenty of sites where you can find the right products for your niche, you can go to the sites like Commission Junction and ShareaSale etc.
Promoting or selling tangible products or services is often a little more difficult than pushing digital products because physical products have to be delivered, whereas services are often geographically localized.
Due to these slightly disadvantages, most new affiliates tend to prefer to promote digital products, so I am going to ‘run’ with the information product related to dog food that we discovered earlier at Clickbank.
The other thing to consider is the money aspect. Is there money being spent in this market?
To find out this fact, you usually need to do nothing much more than run a standard Google search. If there are plenty of advertisers shown on the search results page, it is a market where there is money being spent because advertisers do not waste money on advertising the product that is no demand:
You can see from above image, there are obviously plenty of advertisers in the dog food market, so there is money being spent.
Although you are going to generate income by promoting a dog food related products as an affiliate, but the primary focus of your site should be focus on boxer dog training. So after you done your market analysis, the next job is to register a domain name that is relevant to the subject matter of the site that you are going to create.
Choose an Appropriate Domain Name
Ideally, this domain name should be one that is directly related to the primary subject that matter of your site, you can choose a domain name that related to the product or service you are promoting.
This is important step because having a domain name that is appropriate or directly related (keyword) to your sites’ topic makes it easier for both human visitors and search engines to understand what your site about. It has plenty of value to your business in the long run.
In the other words, the topic of your site, product name and the domain name you choose would all logically tie together very neat.
Like in our boxer dog training example, if you want to create ‘The Boxer Training Bible’ product, you need to check that the same domain name is available or not before you start the product creation process.
As every domain name on the internet has to be unique (there is, for example, only one Google.com or yahoo.com), if someone else has already grabbed the name, you cannot have that one. If that is the case, you need to try to come up with a list of the least half a dozen viable alternative names before beginning your domain registration process.
To register a domain name of your choice, you need to use an online domain name registration company’s service, such as use cheapname or godaddy.
As part of the domain registration process, you will be offered a choice of how long you want to register the name for. You can register for as short a period as only one year, but I would recommend that you register your new domain for at least two years. This is because generally Google and the other major search engines will accord more credibility to the domain names that are registered for more than one year.
If you missed the previous lesson, here they are:
* Part 1: Your First Genesis to Success Make Money Site Guide
* Part 2: Your First Genesis to Success Make Money Site Guide
* Part 3: Your First Genesis to Success Make Money Site Guide
